Three prominent global ad agencies (Magna, Zenith and GroupM) recently issued their final forecast for the ad marketplace in 2021 and a look at 2022. Forecast were provided for both the U.S. and ...

2021 was a big year for the advertising technology industry. After a rough 2020 when advertisers slashed ad spend, the industry rebounded this year with a focus on new ad formats for streaming and ...

Among top ad-supported premium streaming platforms from major TV network groups, Paramount+ had the highest advertising messages per show or per hour in 2021. According to MediaRadar, the Paramount ...

Google's 2021 Ads Safety Report details threats ranging from cloaking to abusive and inaccurate COVID-19 information. Google blocked or removed 3.4 billion ads in 2021, according to its annual Ads ...

Use left and right arrow keys to seek audio. YouTube made more money from ads in 2021 than Sony did from PlayStation games. Alphabet recently reported its Q4 earnings, and one of the most surprising ...

Microsoft removed more than 3 billion ads in 2021. That is nearly double the number of bad ads Microsoft took down in 2020 (1.6 billion) and almost equal to the 3.1 billion ads Google blocked in 2020.

Social media, online video, and search were the ad channels that saw some of the strongest year-over-year growth in 2021, and further growth in spend is expected in 2022, according to recent research ...

Microsoft removed more than 3 billion ads and banned nearly 400,000 websites from its network in 2021 -- up from the 1.6 billion and 270,000 sites it took down or banned in 2020. The company also ...