In an era where digital communication reigns supreme, the effectiveness of traditional channels like direct mail can often be underestimated. However, when it comes to promoting health programs, ...
Warm gift certificate packages welcome new residents and shape new shopping habits Millions of Americans, 40 million a year according to the most recent Census, move each year and are forced to ...
Inkjet technologies continue to transform production strategies for direct mail service providers. Inkjet is enabling further transformation to create more complex data-driven direct mail. The dynamic ...
Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...
LOUIS PARK, Minn., April 21, 2026 /PRNewswire/ -- JO today announced a major expansion of its direct mail capabilities through strategic investments in next-generation equipment and the achievement of ...
To find and keep customers, local businesses have a lot of options available, with direct mail still at the top of the list. According to BIA/Kelsey, a research and advisory firm, in 2016 direct mail ...
Marketers often suppress email-engaged or repeat customers from direct mail campaigns, reasoning that if customers are ...
Direct One, a leading Florida-based direct mail and print production company, has become the first company in the world to put EMT International’s new Vira CS1 cut-to-stack solution into production, ...