Genera’s technology can generate thousands of high-fidelity fashion images daily, challenging the economics of traditional ...

Fashion photography as art is more than just posing for the camera and hoping for a well-composed picture. For fashionista, actress, and international model Ines Trocchia, the fashion shoot is a ...

CHICAGO — London-based model Alexsandrah has a twin, but not in the way you’d expect: Her counterpart is made of pixels instead of flesh and blood. The virtual twin was generated by artificial ...

Sarah Murray recalls the first time she saw an artificial model in fashion: It was 2023, and a beautiful young woman of color donned a Levi’s denim overall dress. Murray, a commercial model herself, ...

CHICAGO — London-based model Alexsandrah has a twin, but not in the way you’d expect: Her counterpart is made of pixels instead of flesh and blood. The virtual twin was generated by artificial ...