Yes, JCPenney Is Bringing the Receipts on Holiday Fashion So You Can Be the VIP of your Family & Friend Group, Without Spending Like One PLANO, Texas--(BUSINESS WIRE)--JCPenney has a bold declaration ...

CivicScience engages directly with consumers, collecting over one million survey responses daily, to turn real-time insights into high-performing advertising campaigns. See how leading brands use ...

J.C. Penney started the holiday season early with the launch of the third season of its “Really Big Deals” program on Thursday, per details shared with sister publication Marketing Dive. As it did ...

JCPenney started the holiday season early with the launch of the third season of its “Really Big Deals” program on Thursday (Sept. 11), per details shared with Marketing Dive. As it did last year, the ...

Recognizing that many consumers are tightening their belts while still wanting to show their generosity this holiday season, JCPenney is centering its holiday campaign around the tagline: “It’s What ...

JCPenney is gearing up for the new holiday season as it benefits from upgrades that are helping reshape the company. The Plano-based retailer has unveiled its planned efforts for the crucial shopping ...

JCPenney is doubling down on its commitment to working families for the holidays with a marketing strategy centered around in-person shopping experiences, high-profile partnerships and “Really Big ...

JCPenney, seeking to strengthen its appeal to America’s cash-strapped working-class families, said it is holding its holiday pricing steady with a year ago and that 70 percent of its gift assortment ...

If we still need last minute holiday decor at JCPenney, this sale is doing the heavy lifting. Prices are already marked down, and then you can take extra 30% off with code MERRY30 on select items. So ...