NEW YORK (WPIX) — The 99th rendition of the Macy’s Thanksgiving Day Parade is about to hit the streets of New York City. It was originally known as the Macy’s Christmas Parade as an effort to give ...

The department store is preparing for its 100th Thanksgiving Day parade and 50th Fourth of July fireworks display this year.

Macy's has made a name for itself in terms of high-profile celebrations. Will that drive cross-over appeal at retail?

RETURNED TO SCHOOL TODAY AFTER A ONCE IN A LIFETIME PERFORMANCE IN NEW YORK CITY. THIS IS VERO BEACH HIGH SCHOOL. BAND MEMBERS JUAN, ANABEL AND COLE. THESE TALENTED MUSICIANS WERE SELECTED TO PERFORM ...

The 99th Macy’s Thanksgiving Day Parade was a massive hit for NBC on Thursday, November 27, with the annual event on track to set a record for its combined audience. According to Variety, citing ...

Q: The annual Macy's Thanksgiving Day Parade is right around the corner. What happens behind the scenes with the balloons? A: It takes a team of dedicated engineers and artisans, not to mention ...

While watching the Macy’s Thanksgiving Parade on NBC last Thursday, it was possible to be awestruck by the business side of this iconic annual event. It seemed as if there was a brand-marketing moment ...

New York looked different at 5:30 in the morning. The sky was just starting to lift, the streets were quiet in a way the city rarely allows, and everything felt tinged with my favorite ...

The Dora the Explorer balloon moves through Times Square during the Macy's Thanksgiving Day parade Thursday, Nov. 23, 2006 in New York. Officials waited until right before the 9 a.m. start to decide ...