After announcing a self-lacing basketball sneaker during its Q2 earnings call and dropping a teaser earlier this month, Nike has finally revealed the next chapter of Adapt. Picking up where the ...

Back in December of last year, Nike revealed during its quarterly earnings call that it was getting ready to introduce a $350 self-lacing basketball shoe. Ever since, sneakerheads have been highly ...

Boston Celtics forward Jayson Tatum appears to be the face of Nike’s latest experiment in basketball shoes -- a shoe that conforms to the wearer’s feet. Here’s a look at the ad featuring the Celtics' ...

After unveiling their self-lacing HyperAdapt 1.0 sneakers in 2017, Nike is finally bringing their most ambitious footwear technology development to the sports world with the Nike Adapt BB, the first ...

Today, Nike unveiled the Adapt BB, bringing the HyperAdapt‘s power-lacing system to the basketball court. The aforementioned tech will be powered by a mobile app with continually updated firmware to ...

Whether you're a fan of the "Back to the Future" films or maybe you just really love sneakers, you'll love this news: Nike just released a somewhat affordable self-lacing sneaker. The Nike Adapt BB ...

I think we’re all aware that Nike wants to make self-tying shoes really, finally, happen. The world’s top shoe brand seems to think shoes you don’t have to lace up are the future. … And after testing ...

Nike unveiled a self-lacing basketball sneaker this week that allows wearers to customize their fit in real time through a phone app. Dubbed the Nike Adapt BB, the sneaker automatically resizes once ...

Nike had a big tech-related announcement today in the form of a new basketball shoe as a part of their Adapt line. The new Nike Adapt BB is a self-lacing, wireless charging, phone-connected sneaker ...

So I guess exploding smartphones and hoverboards weren’t enough for you people. This week Nike announced the pre-sale of its latest self-tightening sneaker — the Adapt BB. (The BB, of course, stands ...

They started as special edition sneakers modeled on Marty McFly's high-tops from Back to the Future II in 2011, but thread-by-thread Nike's self-lacing sneakers are edging closer to something the ...

We have seen just about everything in the basketball sneaker space over the past two months. From auto-lacing sneakers to the return of the LeBron Watch Program, this has been an exciting period for ...