Why the bar for marketing leadership is higher than for any other seat in the C-suite—and the eight imperatives that define ...

How Ghadi challenged multinational detergent brands by focusing on affordability, trust and deep distribution instead of high ...

Quick-service restaurant brand Wow! Momo has launched a 4-in-1 Momo Box featuring four distinct momo variants, priced from Rs ...

Singh, who announced his departure in an email to employees on Friday, will join OpenAI in September. He will report to Kiran ...

The report found 55% of Indian consumers would engage with a brand's AI agent, while 58% were open to agent-to-agent ...

Premium beauty is no longer a metro-only indulgence. Flipkart says the next wave is coming from smaller towns, where shoppers ...

Under the revised programme, members earn a Star for every Rs 10 spent, Gold at 1.2x and Reserve at 1.3x the rate, with lower ...

Prior to this, he held leadership roles across sales and marketing, including stints as marketing manager at Goibibo and ...

He had earlier co-founded The Esports Club and, most recently, was vice president of partnerships at Nodwin Gaming, where he ...

From budget sprays to premium perfumes, Axe’s latest campaign mirrors the broader evolution of India’s fragrance market and ...

The company's new creator programme, backed by Meta, pays for engagement over bookings, betting it can shape travel dreams ...

The broadcaster is also in advanced discussions with several brands across categories, such as BFSI, automobiles, payment ...